Palm Bay SEO Company

What sets Shifted SEO & Web Design apart is our commitment to tailoring strategies according to the individual needs of each Palm Bay business. We understand that every business is unique, and therefore, a one-size-fits-all approach simply won’t cut it. Our team of skilled SEO experts collaborates closely with clients, understanding their goals, target audience, and industry issues. This personalized approach allows us to create SEO strategies that yield tangible results.

Keyword research involves identifying relevant search terms and phrases that potential customers use to find products or services. Analysis helps determine the competitiveness and search volume of these keywords, enabling businesses to optimize their content accordingly.

On-page SEO focuses on optimizing individual web pages to improve their search engine rankings. This includes optimizing meta titles, meta descriptions, headers, images, and content for specific keywords. Proper on-page SEO ensures that search engines can understand the content and relevance of the page.

Local SEO focuses on optimizing a business for local search results. It includes creating and optimizing Google My Business profiles, managing online reviews, ensuring consistent NAP (Name, Address, Phone Number) information across platforms, and optimizing the website for local keywords. Local SEO is crucial for brick-and-mortar businesses targeting a local audience.

Content marketing and SEO often go hand in hand. SEO-driven content creation involves producing high-quality, informative, and engaging content that also incorporates relevant keywords. Content marketing strategies like blogging, infographics, videos, and podcasts can enhance a website’s authority and attract organic traffic.

Off-page SEO involves activities performed outside the website to improve its visibility and credibility. This includes link building, social media marketing, influencer outreach, and other methods to create a positive online reputation and increase the website’s authority.

SEO reporting involves monitoring and analyzing various metrics to measure the effectiveness of SEO efforts. Reports typically include data on organic traffic, keyword rankings, backlink profiles, and user engagement. Regular analysis of these reports helps in refining SEO strategies and adapting to changing search engine algorithms.

A technical SEO audit assesses the technical aspects of a website, such as site speed, mobile-friendliness, crawl errors, and XML sitemap issues. By fixing these technical issues, websites can provide a better user experience and enhance search engine rankings.

With the increasing use of mobile devices, mobile SEO optimization ensures that websites are mobile-friendly. This includes responsive design, optimizing site speed for mobile users, and enhancing the overall user experience on smartphones and tablets. Content should be easily readable on smaller screens without zooming.